The project was prepared within the scope of "Creativity II" course in 2018-2019 Academic Year.

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   Inspired by Swatch's "Listen to me" campaign. The campaign consists of a 30-second video that we edited with our own idea and the images we shot.

  Our goal was to position Swatch as an entertaining and exciting clock and to continue existing communication strategies.
We are planning to release this commercial on "pre roll" on Youtube. We are aiming to make this commercial before the dance videos, the promotional films of the dance schools or the festival videos. Our overlay ad, which we have prepared and blended with Swatch's own poster, will be presented to the audience after the advertisement movie is passed or finished.

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Brand: Swatch

Format: Youtube Content

Theme: Unlimited

Slogan: "Listen to Me"

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Creative Team

Hakan Ergin

Onur Kenar

Sahure Çağlar

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